No spam. The kit, then occasional builds worth seeing.
What it does
Your SI already knows how to think. What it lacks is memory of YOUR business. The kit is a folder of files that fixes that: an operating brief that tells your SI exactly how to work for you, and a wiki it reads and updates every session. Close the chat, come back tomorrow, and it picks up exactly where you left off. No more re-explaining your business every conversation.
Installed in 3 steps
01Download and unzipOne folder. That folder is the whole system.
02Open it in ObsidianThe free notes app. Point it at the folder and your knowledge base is live.
03Point your SI at itOpen the folder with Claude (or paste the operating brief into any SI chat). It reads the brief, becomes your operator, and starts remembering.
15 minutes, start to operator. The kit includes a step-by-step README.
What's inside
An Obsidian vault: a knowledge base you and your SI both read and write
The operating brief that turns a chatbot into YOUR operator, with memory
The three modes, ingest, answer, tidy, so nothing gets re-explained twice
The Theory of Constraints business audit that finds the one bottleneck choking your revenue and builds a 90-day campaign around it
The Wheel of Life review: the same audit, pointed at your life
The Roast: a 5-persona pressure test that finds an idea's fatal flaw before your wallet does
Session Handoff: the ritual that gives your SI real continuity, so you never re-explain your business
Weekly scorecards, session checklists, and a 30-day re-audit cadence
Battle-tested across
GridGrind · Seafood Kings · a full client advisory platform
Or don't build it yourself.
The kit is the empty version of my system. It works, and plenty of people will run it exactly as it comes. But filling it in is the part that takes real time, and the part most people quit on. If you'd rather have it done, I do that too.
Done for you$1,500
The Operator Install
I set the whole system up inside YOUR business, in about a week.
A 60-minute deep dive on how your business actually runs
Your custom operating brief, with your offers, pricing, and non-negotiables written in
Your wiki built and loaded with your real numbers
2 to 3 custom SI skills for the work you repeat most, built from the 40+ skill playbook that runs my own brands
A starter content skill seeded with your brand voice
The site-analytics skill: where visitors actually spend time on your pages, not just pageviews, with a weekly review that flags what to change
Your first constraint audit run together, with the 90-day plan on paper
A handoff walkthrough plus 30 days of tuning
Add-on+$1,500
The Content Engine
For when the marketing is the part that's broken. The same pipeline I run my own brands on, pointed at yours.
Trend intake: the engine pulls what's climbing right now and names the pattern, so you're early instead of late
Your brand voice, written down so the SI stops guessing
The five-lens framework that turns one trend into a month of angles
A skill for every channel you actually post on, each in your voice
Virality scoring before you produce: every hook gets rated and flagged for drop-off risk, so you kill the weak ones on paper instead of after the edit
Long video cut into clips automatically, so one shoot feeds a month
The orchestrator that runs the whole chain in one command, plus a content queue so nothing gets posted twice or forgotten
The feedback loop: your analytics and platform stats tell the engine what won, and winners feed the next round of angles